Exhibitors

SoMi Showroom is a fashion distribution agency and‭ ‬showroom based in the heart of the vibrant city‭, ‬Shanghai in China‭. ‬We represent independent designers from overseas‭ (‬United Kingdom‭, ‬Ukraine‭, ‬Australia and more‭). ‬SoMi looks for brands that can provide an alternative to fast fashion and luxury brands‭, ‬which are suited for city professional women in China‭, ‬who also desire to express their individuality‭. ‬Through collaboration‭, ‬we assist brands with brand positioning and marketing strategies in China‭. ‬With our network of over 500‭ ‬buyers in China‭, ‬we connect‭ ‬independent brands to the right buyers so that all parties can benefit while the overseas brand can ease into their expansion into China‭.‬

Womenswear

ALICE'S PIG (UK) 
ALPHAMOMENT (PORTUGAL)
EK LONDON (UK)
ELECTRONIC SHEEP (UK)
WHITE TENT (PORTUGAL)
DIVISIONE PROTAGONISTA (BULGARIA)
EKATERINA KUKHAREVA (UK) 
FERN (MALAYSIA)
HANAH (USA)
JADA (UK)
KERBER (SWEDEN)
LOTUZ JAKARTA (INDONESIA)
ROMY & RAY (FRANCE)
SEREBROVA ALIONA (UKRAINE)
SMK (KOREA)
UNREAL FUR (AUSTRALIA)
BOTANIKA (USA)
MI JONG LEE (USA)
HAGAHI (USA)
HOUSE OF VIVIANO SUE (JAPAN)
LUDMILA CORLATEANU (ROMANIA)
MOON LEE (UK)
PRZHONSKAYA (UKRAINE)

Accessories

FLEAWORKER (SPAIN) SMK ACCESSORIES (KOREA)